About Us

Conservation is at the heart of what we do.

For over twenty years, we have worked with the Ministry of Enviroment in British Columbia to restore the Okanagan Lake to its natural ecosystem, after it was disrupted by the introduction of mysis shrimp. 

Invasive to Innovative

The Ministry partnered with Piscine Energetics to come up with a method to remove the shrimp from the water with a zero bycatch mortality rate to the native species. 

Our mission exceeds our lakes' boundary

As stewards of the environment, we would be remiss if we didn’t focus on the bigger picture because, at the end of the day, our “Mysis Crisis” is but one of many environmental issues in the world. 

We work with Aquariums and Zoos worldwide to support conservation initiatives by supplying food for endangered species.

You are making a difference too!

A portion of every purchase is set aside to assist in the rehabilitation efforts of both aquatic species and waterways. 

Nuri Fisher - CEO

Nuri Fisher is an energetic, serial entrepreneur who has spent the last 25 years merging his passion for the environment and aquatic life working on various business ventures within the aquarium, aquaculture, fisheries and green-tech industries. Nuri  studied Marine Biology and Commerce at the University of British Columbia, then, he went on to obtain his business degree from the faculty of Management at Royal Roads University.

In 2014 Nuri was named a top “Forty under 40” by Pet Age Magazine; an award honoring the accomplishments of young leaders in the Pet Manufacturing Industry. 

Nuri is currently involved with technology incubators and accelerators and serves as the President of Piscine Energetics headquartered in British Columbia, Canada. Piscine Energetics developed proprietary and sustainable fishing methodologies to remove invasive freshwater mysis shrimp and processing technology, transforming these invasive species into a world renowned aquarium and aquaculture fish food.

Nuri Fisher at Central Campus University, at Central Campus High School.

We believe in Nutrition First.

We believe fish should be fed as close as possible to what they would find in the wild. This means the main protein in our Pellets and Flakes can not only be found naturally in the water column but is also gut-loaded with phytoplankton and zooplankton.

Crafted with fresh Mysis Diluviana as the #1 ingredient, PE® Pellets provide a balanced diet that promotes health, color and vitality for aquatic species.